Martocchia REALTORS® | Boston Real Estate, Cambridge Real Estate, Newton Real Estate


If you receive an offer to purchase from a property buyer and decide to submit a counter-offer, it is important to err on the side of caution. Because if your counter-proposal fails to meet a buyer's expectations, you risk missing out on the opportunity to sell your house and maximize your home sale earnings.

When it comes to reviewing an offer to purchase and submitting a counter-proposal, it helps to prepare as much as possible. Fortunately, we're here to help you perform a full analysis of a homebuying proposal and ensure that you can submit a counter-offer that matches the expectations of both you and a buyer.

Now, let's take a look at three tips to help you put together a "fair" counter-proposal to a buyer's offer to purchase your home.

1. Use Housing Market Data to Your Advantage

Take a look at local housing market data – you'll be glad you did. If you take a data-driven approach to craft a counter-offer, you may be better equipped than ever before to put together a counter-proposal that meets the needs of all parties involved in a property sale.

Analyze the prices of recently sold houses in your city or town that are similar to your own. Furthermore, find out how long these residences were available before they sold. With this housing market data in hand, you should have no trouble crafting a fair counter-proposal.

2. Consider the Buyer's Perspective

As you examine a buyer's initial offer to purchase, think about why this individual chose to submit the proposal. Try not to get emotional if you feel the offer is too low; instead, think about how you can work with a buyer to find common ground.

Oftentimes, it helps to maintain open communication with a buyer. If you put together an counter-proposal that accounts for the buyer's perspective and keep in touch with this individual, you and a buyer may be able to work together to come to a fair agreement.

3. Consult with a Real Estate Agent

If you are unsure about what to propose as part of a counter-offer, there is no need to stress. In fact, if you collaborate with a real estate agent, you can get the assistance you need to craft a counter-proposal that may lead to an instant "Yes" from a buyer.

Usually, a real estate agent will inform you about an offer to purchase your home and provide recommendations and suggestions as you craft a counter-proposal. He or she also will negotiate with a buyer's agent on your behalf. And if you ever have concerns or questions during the property selling journey, a real estate agent is happy to address them.

Allocate time and resources as you craft a counter-offer. If you consider the current state of the real estate market and the buyer's perspective, you could increase your chances of putting together a counter-proposal to close a deal on your home. Perhaps best of all, you can submit a counter-offer that allows both you and a buyer to achieve your respective goals faster than ever before.


Let's face it – a first-time home seller may encounter many problems as he or she tries to navigate the home selling journey. Lucky for you, we're here to help you streamline the process of listing your residence and ensuring you can maximize your house's value.

Now, let's take a look at three common challenges that first-time home sellers might face:

1. You don't know what your home is worth.

What you paid for your house several years ago is unlikely to match your home's value today. Fortunately, a property appraisal can help you gain the insights you need to better understand your house's current value.

During a property appraisal, a home inspector will evaluate your residence from top to bottom. Then, this inspector will provide you with a report that highlights your house's strengths and weaknesses so you can plan potential home improvement projects accordingly.

When it comes to figuring out what your home is worth, don't forget to assess the prices of homes that are currently available too. With this housing market data in hand, you can find out how your residence stacks up against comparable houses.

2. You don't know how to enhance your residence's interior and exterior.

Consider the homebuyer's perspective as you examine your house's interior and exterior – you'll be glad you did. This will enable you to think about the best ways to enhance your house and ensure it will dazzle homebuyers consistently.

Remember, your home only gets one chance to make a positive first impression on property buyers. And if you allocate the necessary time to mow the front lawn, trim the hedges and remove dust and debris from walkways, you may be able to boost your house's chances of generating substantial interest from property buyers.

Don't forget to declutter your home's interior, either. By doing so, you can make it simple for property buyers to envision what life would be like if they purchase your residence.

3. You have no idea what it takes to add your house to the real estate market.

Adding a house to the real estate market should be simple, but myriad problems may arise that prevent you from listing your residence and getting the best price for it. However, if you work with a real estate agent, you can avoid any potential pitfalls throughout the home selling journey.

A real estate agent understands the ins and outs of selling a house. As such, he or she can serve as an expert guide through each stage of the home selling cycle.

Typically, a real estate agent will set up home showings and open houses, market your house to potential homebuyers and negotiate with property buyers on your behalf. This housing market professional also will be happy to respond to your home selling concerns and queries at any time.

For first-time home sellers, there's no need to panic. Use these tips, and you should have no trouble getting the optimal results during the home selling journey.


For home sellers who want to do whatever it takes to enhance a house's interior, depersonalization is key.

By depersonalizing a house's interior, a home seller can make it easy for a homebuyer to envision what life might be like if he or she purchases a residence. That way, a home seller can increase the likelihood of a fast, seamless and profitable home selling experience.

Effectively depersonalizing a home's interior can be simple – here are three areas that a home seller needs to consider to depersonalize a house's interior:

1. Photographs

Although photographs of loved ones, celebrations and family vacations may hang throughout your residence, now is the right time to take them down if you're selling your house.

Removing photographs from all walls and shelves is necessary to effectively depersonalize a house. In addition, don't forget to hide any photographs located in a home office.

2. Antiques

Antiques are beautiful treasures that deserve to be displayed. However, if you're selling your house, it may be worthwhile to temporarily store these items outside your residence.

When it comes to antiques, it is always better to err on the side of caution. If you have priceless treasures that need to be removed from your house, you should allocate the necessary time and resources to store them properly. This will enable you to minimize the risk of damage to your antiques while you sell your home.

In some instances, renting a storage unit for your antiques may prove to be a great idea. Or, if you have a family member or friend who has extra storage space available, he or she may be able to hold your antiques until your residence sells.

3. Artwork

Awe-inspiring artwork can help you show off your unique personality. But if you have bold paintings, sculptures or other artwork in your home, you may want to remove these items while your house is listed on the real estate market.

Artwork sometimes can be distracting, and as a result, may make it tough for homebuyers to imagine what life could be like if they purchase your house. Also, if artwork takes up lots of space, it might be difficult for homebuyers to see the full potential of your living space.

If you need help with depersonalizing your house's interior, you should reach out to a real estate agent for support.

A real estate agent understands how to showcase a residence to homebuyers. As such, he or she will offer honest, unbiased recommendations to help you depersonalize your residence's interior and ensure your home will capture homebuyers' attention.

Furthermore, a real estate agent can serve as your guide along the home selling journey. He or she will set up home showings and open houses, negotiate with homebuyers on your behalf and respond to your home selling concerns and questions at any time.

Ready to depersonalize your house's interior? Consider the aforementioned areas, and you can give your home's interior a fresh look and feel before you list your residence.


Preparing to list a house can be a stressful time for any home seller. Fortunately, we're here to help you alleviate stress as you get ready to add your home to the real estate market.

Now, let's take a look at three tips to help you minimize stress as you prepare to list your residence.

1. Reach Out to Family Members and Friends for Help

Family members and friends generally are ready to lend a helping hand whenever they can. As such, you should reach out to loved ones to help you reduce stress as you get ready to sell your house.

Remember, family members and friends have your best interests in mind. These loved ones will do whatever they can to assist you, even tough jobs like helping you clean your residence or remove clutter. Thus, you can work with family members and friends to ensure you can prepare your residence for the real estate market in no time at all.

2. Don't Hesitate to Contact Professionals

Perhaps one of the best ways for a home seller to minimize stress is to hire professional assistance. Because if you have professionals at your disposal, you can get the help you need to instantly enhance your house.

Whether it's home cleaners, landscapers or other professionals, you can quickly and effortlessly find plenty of top-notch professionals in your area to help you complete various home upgrades. If you hire any of these professionals today, you can accelerate the process of prepping your house for the real estate market.

3. Collaborate with a Real Estate Agent

If you intend to sell your house and want to get the best-possible results, you should hire a real estate agent. With a real estate agent at your side, you can receive expert support to help you manage stress at each stage of the home selling journey.

Typically, a real estate agent will meet with you to learn about you and your home selling goals. He or she then will craft a personalized home selling strategy designed to help you accomplish your desired results as quickly as possible. Plus, a real estate agent can offer plenty of tips to help you upgrade your residence prior to adding it to the housing market.

A real estate agent will go above and beyond the call of duty throughout the home selling cycle too. He or she will set up open houses and home showings, promote your residence to the right groups of buyers and help you review offers to purchase your residence. Furthermore, if you ever have concerns or questions during the home selling journey, a real estate agent is happy to respond to them.

Stress can be problematic, particularly for a home seller who is unsure about how to prep his or her residence for the real estate market. Thanks to the aforementioned tips, you should have no trouble improving your residence and ensuring it stands out to potential buyers.


If you intend to sell your house, it generally helps to allocate time and resources to improve your home's condition. That way, you can impress potential buyers as soon as they see your residence.

Now, let's take a look at three tips to ensure you can bolster your house's condition before you list your home.

1. Install Energy-Efficient Fixtures

Updating fixtures usually is quick and easy. Plus, if you install energy-efficient fixtures, you may be able to reduce your home energy consumption while you sell your house.

Energy-efficient fixtures use a fraction of the energy of traditional fixtures. Meanwhile, energy-efficient fixtures may prove to be a key differentiator for your house, one that is sure to garner homebuyers' attention.

2. Revamp Your Bathroom

Believe it or not, the appearance of your bathroom can make a world of difference in the eyes of homebuyers. If your bathroom looks modern and beautiful, it may help your house stand out to potential buyers. Conversely, if your bathroom appears small and outdated, it is unlikely to do you any favors as you try to sell your house.

To renovate your bathroom, you may want to replace the vanity, old plumbing and lighting fixtures. In addition, it may be beneficial to install a new tile floor that will help you transform your bathroom from drab to fab.

It also is important to keep in mind that bathroom renovations may prove to be less expensive than renovations in other areas of your house. Thus, if you complete assorted bathroom renovations, you may be able to increase your house's value without a significant time and resource investment.

3. Enhance Your Lawn

If you've failed to maintain your lawn over the years, there is no need to worry. In fact, you can replace patchy weeds and grass with fresh new sod to improve your house's condition and curb appeal.

Oftentimes, you can perform lawn care and maintenance on your own. But if you want expert help, you can always hire a professional landscaping company. Because with a team of professional landscapers at your side, you can quickly and effortlessly enhance your lawn.

For home sellers who want extra assistance as they get ready to list their houses, real estate agents are available to provide expert support as well.

A real estate agent understands the challenges associated with selling a house and can help a seller identify and address such issues. Furthermore, a real estate agent will provide a home seller with recommendations and suggestions about how to improve a house's condition.

Perhaps best of all, a real estate agent will offer assistance at each stage of the home selling journey. From the moment a house is listed to closing day, a real estate agent will do whatever it takes to guide a seller along the home selling process.

Ready to add your house to the real estate market? Use the aforementioned tips, and you should have no trouble beating the home selling competition thanks to the condition of your house.




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